HASHTAG POOP
Brief: Find a relevant social problem
We discovered that many people don’t like to talk about poop.
This can result in undiscovered diseases, and can be a social obstacle.
When it makes a splash
We created a conversation starter, with a twist of humor, to make it easier for people to talk about poop.
We made a campaign site, containing needed information and why it’s important to talk about. The campaign site also includes personal stories for a good laugh.
For visibility and awareness both from waiting rooms, libraries etc., but also from the streets.
Where Danes prefer to do number 2
Street visibility
POSTERS IN MOTION
Independant project made in collaboration with Line Worch and Nanna Saugstrup
Submitted at the Dogs Bullocks competition 2019.